Preview Mode Links will not work in preview mode

Good Beer Hunting


Jun 25, 2016

We’re 84 episodes in, and that means that some of the breweries we profiled when we first started this thing are a year or two old by now. And that’s a year or two of hindsight and lessons learned that anyone in the industry would benefit from.  Why kind of problems has a two-year-old brewery had to solve? What kind of assumptions did they make that were completely off-base? And how did they adapt to the always-evolving nature of the market for beer? Today, I’m going to bring you the perspective of Gary Gulley of Alarmist Brewing in Chicago [from Episode 35]. It’s a small operation that hasn’t found its stride yet, though they’ve certainly found a way to solve some unique problems.  And despite the hardships of running your own start-up manufacturing business, all the stress and long-term doubts and insane cash flow issues, the effect it can have on an individual and their family is still a net positive. The power of entrepreneurialism lies in that counterintuitive result—with all the incredible burden you take on, you also gain all that reward.